🚀Introducing Glowy AI. Your fastest way to turn feedback into confident decisions at scale.

We believe great decisions are built on a deep understanding of your customers

Our Mission

We're building the customer intelligence layer of the future. We want to empower every software team with instant, co-ordinated customer intelligence from every source of customer data.

Unify Signals

Connect feedback from every touchpoint into a single, coherent view

Surface Insights

AI-powered analysis reveals patterns and trends that matter most

Drive Decisions

Turn insights into confident decisions that customers love

William Cope

Founder and CEO

Will is a seasoned product leader with over a decade of experience driving growth and innovation at high-performing SaaS companies. He founded Glowtrail to give teams a single source of truth for customer intelligence, turning fragmented feedback into decisive, data-driven decisions.

Our Story

Glowtrail started because we were tired of waiting for clear answers from scattered customer feedback. We wanted a way to see everything going on across the company in one place, understand it instantly, and know exactly where to act. So we built AI to do just that.

Today, our team of product leaders, engineers, and data experts brings decades of experience building world-class software.

Our Values

These principles guide everything we do from how we build our product to how we serve our customers.

Customer Obsession

We exist to create value for our customers. Every decision, feature, and interaction is driven by a deep understanding of their needs and challenges.

Speed of Delivery

We move fast, learn faster, and iterate continuously. Speed matters when customer needs are evolving we embrace quick experimentation and rapid improvement.

Radical Transparency

We believe in open communication and honest feedback. Transparency builds trust with our customers, our team, and our partners.

Data Integrity

Your data is sacred. We handle customer information with the highest standards of security, privacy, and ethical responsibility.

Book a Personalized Demo

See how Glowtrail can transform what you know and track about your customers' needs.

Live Demo with Your Data

See how Glowtrail works with your feedback sources

Feedback Advice from Product Experts

Get answers to your specific questions

Custom Implementation Plan

Tailored recommendations for your workflow

Optional 30 Day Free Trial Available

Schedule your demo now

See real-time AI feedback analysis

Product Experts

Direct access to our product team

No Commitment

Just insights and recommendations